Notlith · Belfast
Social video ads in Belfast: one campaign, two currencies
A Belfast brand advertising on Instagram, TikTok or Facebook may reach shoppers in Northern Ireland, Great Britain and the Republic within the same week. Prices, delivery terms and even holidays differ between them. Notlith produces social video ads remotely from your photos and brand files, using AI-assisted motion, editing, colour and sound to create sets of variants that stay accurate for each audience.
Remote production · From your photos
Sterling, euro and delivery promises
Dublin is roughly two hours away on the Enterprise train, and many Belfast retailers ship across the border. An ad showing a price or free delivery must match the market it targets. We build each variant with its own end card, currency and terms, taken from your checkout settings.
We name files by market and placement so your media buyer cannot swap them by mistake. If you sell only within the UK, we leave euro versions out entirely rather than create a confusing hybrid. Shoppers in Great Britain may also need reassurance on delivery times from Northern Ireland, so that line is checked with your logistics team before it appears on an end card.
A calendar that differs from Great Britain's
Northern Ireland's public holidays include St Patrick's Day and the Twelfth of July, alongside the bank holidays shared with the rest of the UK. Retailers and hospitality businesses plan around those dates differently from a GB campaign. We help map ad variants to the moments your own trade follows.
Seasonal content stays neutral and product-led. We avoid symbols, colours or slogans that could be read as taking sides, unless you have a clear reason and approved wording. Halloween, back to school and the Christmas run-up suit most brands without that risk. The schools' calendar and holiday weeks in Northern Ireland do not always line up with English ones, which matters for family products and days out.
Voice, captions and place names
Local audiences notice when a voiceover sounds imported. We can use a licensed Northern Irish voice or text-led captions in your own tone. Familiar phrasing can feel natural on social, but we keep it consistent with your brand rather than forcing slang. A Belfast bakery and a Belfast software firm should not sound alike just because they share a postcode.
Place names can be sensitive. If an ad refers to towns across the region, we follow the naming convention your organisation already uses. Captions are burned in for silent autoplay, with safe margins for each platform's interface.
Testing hooks without inventing proof
Paid social rewards testing: different first seconds, lengths and calls to action. We prepare those variations from one approved look, so results compare fairly. Each hook still shows your real product as photographed. A local audience is small enough to tire of one creative quickly, so we plan refreshes from the outset: alternative openings, a new colourway, a seasonal end card, all drawn from the same approved material.
Reviews, star ratings and "selling fast" claims appear only if you can evidence them. We do not generate customers holding your product. Formats, the number of variants and usage terms are confirmed in the quote.
Fictional concept created with AI
In pictures
Catalog demonstration
See the production approach
English, adaptable to your language
Plan the details
Which formats do you deliver?
Usually vertical for stories and reels, square or portrait for feeds and landscape for YouTube. We agree the exact list with your media plan.
Can you make ads for the Republic as well as Northern Ireland?
Yes, as separate variants with the currency, delivery terms and wording you confirm for each market.
Do you run the ad campaigns?
No. We produce the films; your team or agency manages targeting, budgets and reporting.
Will ads be labelled as AI-assisted?
We recommend a short disclosure where viewers might assume real footage, and follow each platform's labelling settings.
Start with your images
Send product photos, your markets and the offers you plan to run, and we will propose a set of ad variants.