Notlith · Aberdeen
Social video ads in Aberdeen, for the city and the shire
A social ad running in Aberdeen may reach a student who arrived in September, a family in Westhill and a farmer outside Turriff on the same afternoon. Notlith produces vertical and square ads remotely from your photographs and brand assets, with AI-assisted motion, editing and sound. Each version is cut for the audience and placement it will meet, rather than resized from a single master.
Remote production · From your photos
A word of Doric, used with care
Doric, the Scots of the north-east, can make an ad feel unmistakably local. A greeting such as "Fit like?" on an end card can work for a brand rooted here. Used carelessly, it reads as a costume, and some viewers will find that patronising.
We only use it if your brand already speaks this way or a native speaker on your team approves every line. Spelling varies, so we follow the form you prefer. The rest of the ad stays in plain English, so the message still lands with viewers who do not speak Doric.
City audiences and shire audiences
People in the city centre, in commuter towns such as Ellon or Portlethen and in rural Aberdeenshire often respond to different offers: delivery versus click and collect, evening opening versus parking. Targeting can separate them, but the ad itself also needs to change.
We prepare variants with different opening frames and closing lines from one shared edit. Your media buyer decides the split; we make sure each version makes sense on its own and that no location claim exceeds your real delivery or service area.
September arrivals and winter evenings
The start of term at the University of Aberdeen and Robert Gordon University brings a wave of new residents choosing banks, gyms, cafés and phone contracts. A campaign aimed at them should explain where you are and why it matters in their first weeks.
From November, darker mornings and evenings change how people scroll and shop. Ads for warm drinks, home delivery or indoor activities can lean into that season with honest interiors and product shots. We do not generate snow or festive lights your street does not have. If your shop genuinely sits under the Christmas lights on Union Street, send a photograph and we will use it.
The first second, without sound
Most people see the opening frame on mute while thumbing past. We open on the product or offer itself, with captions large enough to read on a phone in daylight. The logo appears early but does not take over the frame.
Each ad is checked in the safe zones of the platforms you use, so buttons and captions do not cover the message. Formats, durations, the number of variants and the review rounds are listed in the quote. We also deliver a still frame for each variant, useful as a thumbnail or for placements where video does not autoplay.
Fictional concept created with AI
In pictures
Catalog demonstration
See the production approach
English, adaptable to your language
Plan the details
Should our ads mention Aberdeen by name?
When local relevance is the point, yes. For a product sold nationally, a local reference may narrow the appeal, so we usually keep it to a specific variant.
Can you write the Doric lines for us?
We can suggest them, but a native speaker you trust must approve the final wording. Getting it wrong costs more than leaving it out.
How many variants should we test?
Two or three openings with the same body are a sensible start. Your results, not our preferences, should decide which one continues.
Can you run the ads for us?
No. We produce the creative. Media buying and targeting stay with your team or agency.
Start with your images
Send your product or offer photographs, the audiences you want to reach and the platforms where the ads will run.