Notlith · Coventry
AI video production in Coventry: a launch film for a battery supplier under embargo
Picture a Coventry battery start-up scaling up its first modules at a facility such as the UK Battery Industrialisation Centre near the airport. Its buyers sit in vehicle makers' procurement teams; its product cannot yet be photographed on a production line. Notlith makes AI-assisted advertising films remotely from what such a company can share: CAD, test results and approved photographs, shaped into a hybrid film.
Remote production · From your photos
Selling to an engineer who reads datasheets
Around Whitley, Ansty Park and the Warwick campus, the people judging a new module are engineers and purchasing managers. They are not won over by sparks and slow motion; they want to understand chemistry, format, cooling and how the pack would sit in a vehicle.
So the film's idea is restraint: one module, seen from every useful angle, with three facts that matter to that buyer. Those facts come word for word from your validated test reports. If a figure is still provisional, it stays out of the advert until your engineers sign it off.
A module built from CAD and bench photographs
Early-stage hardware often exists as CAD files, a handful of prototypes and photographs from a test bench. We use the CAD as the reference for shape and proportion, then build sequences around it: an exploded view of the casing, the cooling path drawn as light, the module fitted into a neutral chassis.
AI generates the setting and the motion, never the product's internal design. Each frame is compared with the CAD and with your photographs, and anything the model invents, such as an extra connector or a different vent, is removed before you see a draft.
Two cuts for before and after the announcement
Suppliers in the automotive chain frequently work under agreements that forbid naming a customer or showing a vehicle until that customer announces it. The film therefore needs two lives: a version for private meetings that hides the application, and a public version prepared for the day the embargo lifts.
We design both from the start, with replaceable title cards and a vehicle silhouette that is generic until you are allowed otherwise. The public version is held, unpublished, until your communications lead confirms the date. Partner logos appear only with their written approval.
When the buyer asks to see it running
At some point a procurement team will want evidence rather than an advert: the module on a cycler, thermal imaging, a pack in a test vehicle. That is documentary material and should be filmed for real, by your team or a crew, so the footage can stand up to scrutiny.
Our advertising film can leave a deliberate space for it, ending on a call to book a demonstration. The same master is also cut as a silent loop for an exhibition stand and a short version for LinkedIn, with every AI-generated scene disclosed in the credits.
Catalog demonstration
See the production approach
English, adaptable to your language
Plan the details
Can you work from CAD files rather than photographs?
Yes. Rendered views exported from your CAD are often the most accurate reference we can have. Send neutral renders and mark which parts are confidential.
Will the AI change the product's design?
It should not, and we check that it does not. Any generated detail that differs from your CAD or photographs is corrected or removed before review.
Can the film mention our funding or facility partners?
Only with wording each partner has approved. Many programmes have their own rules on logos and acknowledgements, and we follow the guidance you forward to us.
Is the use of AI disclosed in the film?
Yes, as you prefer: in the end credits, in the caption accompanying the post, or both. We advise disclosure for any B2B audience.
Start with your images
Send us your cleared CAD renders, the three facts buyers must remember and your embargo date, and we will outline the film.