Notlith · Geelong
Social product video ads in Geelong: a year shaped by the coast
For product brands around Geelong, the selling year follows the coast more than the calendar: summer holidays on the Bellarine and Surf Coast, the Easter surfing contest at Bells Beach, then colder months when wetsuits, knitwear and red wine take over. Notlith makes social product video ads remotely from your product photographs, with creative direction, AI-assisted motion, editing and sound. We plan short vertical sets so each moment gets an ad built for it.
Remote production · From your photos
Summer drops for people already on holiday
From late December, sunscreen, bottles, towels, sandals and boardshorts compete for attention on phones in beach car parks. An ad for this window has a second or two to show the product clearly, so it opens on the item, not a landscape, and states the one reason to buy it.
We prepare a set of three or four variations from the same photographs: a colourway sequence, a detail close-up, a carry or pack shot, and an offer card. You can test them against each other rather than betting on one. Because the variations share photographs and a visual system, swapping the weaker ones mid-season is quick.
Contest week without borrowing the contest
Easter brings surf media attention to Bells Beach and Torquay. A brand may want to be visible then, but using the event name, logos or athletes without permission creates real risk. We build ads that speak to the season, swell, cooler mornings, first wetsuit of the year, while leaving the contest itself out.
Surfers appear only from your own licensed photography. We never generate a recognisable break or a rider who might be mistaken for a professional. The product does the talking: seams, cuff, logo, colour. A countdown to the release of a new suit, cut from those details, often says more than borrowed action.
Winter ranges and slower scrolling
In the colder months, knitwear, outerwear and thicker wetsuits reward a slightly slower pace: a sleeve turned to show the weave, a hood being pulled up, a zip running its length. These ads can run a little longer because the viewer is often comparing options.
We match colours carefully across screens and check that dark fabrics do not lose detail on compressed feeds. Size ranges and care instructions come from your product data, placed where they will survive the platform's interface overlays.
Wine releases and age-restricted placements
Bellarine and Moorabool Valley wineries releasing a new vintage or a club offer can use social video, with constraints. Alcohol ads in Australia are expected to follow the responsible marketing code, avoid appealing to minors and be targeted to adult audiences.
We keep the content to bottle, label, glass and setting, with no suggestion that drinking improves social or sporting success. Platform age settings are your responsibility, and we confirm with you which placements are planned before we finalise copy. Where a cellar door also sells food or accommodation, a separate non-alcohol cut can widen where the campaign is allowed to run.
Fictional concept created with AI
In pictures
Catalog demonstration
See the production approach
English, adaptable to your language
Plan the details
How short should each ad be?
Most cuts land between a few seconds and a little under half a minute. We decide length per placement after seeing your product and offer.
Can we add captions for sound-off viewing?
Yes. Every social cut includes burned-in captions or on-screen text, positioned to avoid each platform's buttons.
Can you mention free local delivery?
If you offer it, yes, with the exact conditions you set. We do not imply delivery areas or speeds you have not confirmed.
Do you run the ads for us?
No. We deliver the files. Targeting, budget and placement stay with you or your media agency.
Start with your images
Send us product photographs, your release dates and the offer for each season, and we will outline the ad set.