Notlith · Sunshine Coast
Social video ads for Sunshine Coast products: short cuts that keep selling after the holiday
A Sunshine Coast brand may be discovered in a Noosa boutique or at the Eumundi Markets and then bought again online from anywhere in Australia. Its social ads have to carry that story in seconds, within the rules for the category. Notlith makes short ads remotely from your product photographs, with creative direction, AI-assisted motion, editing and sound, cut for each placement.
Remote production · From your photos
Wellness and skincare on the right side of the TGA line
If your brand sells natural skincare, supplements or wellness products, the wording matters as much as the image. Once a product claims to treat or prevent a condition, it may fall under the Therapeutic Goods Administration's advertising rules.
We write ad copy from your approved claims and keep cosmetic wording cosmetic. We avoid before and after imagery unless you hold the evidence, and we never generate skin, results or endorsements. Ingredient stories, such as native botanicals or Queensland-grown inputs, are told only as far as your supplier documents support them.
Reaching people who bought on holiday
When a product is first bought in a shop on Hastings Street or at a market stall, the customer often has no way to find it again. Social ads can reconnect them with the brand, using what they saw in person.
We build those ads around the pack, the label and the moment of use, so the product is recognisable at once. A brief nod to the coast is fine, but the product leads, not the landscape. The account name, the website and the shop or stall where it was first sold can all appear as text, helping someone back home connect the dots and find the right product page.
Refills, bundles and subscriptions
Many local brands sell refill pouches, multipacks or a subscription. These offers are easier to explain visually than in a caption: what arrives, how often, how it fits.
We animate the bundle from your photographs and show each component exactly, including the refill format. Prices and terms appear only as approved and are easy to change in later versions. Before Christmas, when hampers and gift sets from the coast are shipped across the country, a bundle ad can carry your own posting cut-off date.
Testing the hook: ingredient, place or use
A first test often compares three openings: the ingredient, where it is made and how it is used. Each tells you something different about what draws your audience, and which story to lead with in the next campaign.
We keep the body of the ad identical and change only the first seconds, so the results are clear. Formats include vertical, square and landscape, with captions for viewing without sound. Once the results are clear, the winning opening becomes the start of the next round, and the losing ones are retired.
Fictional concept created with AI
In pictures
Catalog demonstration
See the production approach
English, adaptable to your language
Also for venues
A place to show off? We turn it into a film.
Our films go beyond products: dining room, terrace, suite or office, we showcase your space from your own images.
Plan the details
Can you make claims about health benefits?
Only those you have approved and can substantiate. Therapeutic claims may require you to check the TGA rules first, and cosmetic wording stays cosmetic.
Can an ad mention Queensland-grown or native ingredients?
Only as far as your supplier documents support. We use the origin wording on your label and do not imply a local source for ingredients that come from elsewhere.
Can we advertise a refill or subscription offer?
Yes. Each component is shown from your photographs, including the refill format, and prices and terms sit on a layer you can update.
Can we time a bundle ad to the Christmas posting cut-off?
Yes. We prepare it in advance and put your own last posting date on a separate card, so it can change without re-editing the ad. Placement and budget stay with your team.
Start with your images
Send us product photographs, your approved claims and the offer you want to promote, and we will propose the first set of ads.