Notlith · Limerick
Social video ads in Limerick for the run-up to the Ryder Cup at Adare
In September 2027 the Ryder Cup comes to Adare Manor in County Limerick, and visitors from Europe and the United States will be looking for places to stay, eat and shop across the city, the county and the Shannon region. For a Limerick hotel, restaurant, golf shop or food producer, the year before is when the ads have to start. Notlith makes social video ads remotely from your own photos and brand assets, planned as a set across that year.
Remote production · From your photos
A campaign that starts a year out
Golf visitors from abroad book flights, rooms and tee times well before the week, so the first ads need to reach them while they are still planning, and later ones while they are in Limerick. We plan the set in phases: an early cut that introduces your place or product, a cut for people who have already booked, and a short in-week cut with practical details such as opening hours or delivery.
Each phase uses the same photographs and look, so the ads read as one series. We deliver vertical, square and landscape files for each, with captions burned in for sound-off viewing. Targeting is set by your team or agency; we write variants for the audiences you name rather than guessing who will be in town.
Saying golf without using the event's marks
Major sporting events protect their names, logos and trophy closely, and an ad that suggests an official link it does not have can be removed or challenged. Unless you are an official partner, your ads should not use the event logo, the trophy or imagery from inside the venue. Whether you may name the event at all in paid ads is a question for your own legal advice, so we always prepare a version without it.
We will not generate golfers, a crowd or a course that resembles Adare Manor. The ad shows what you actually offer: your rooms, your bar, your rain jackets, your gift box. If you are an official supplier or licensee, send us the guidelines that came with that agreement and we build the ads to them.
Visitors who shop, and residents who still need you
Hotels are the obvious advertisers, but visitors also buy: a city shop selling waterproofs, a Limerick producer whose gift box fits in hand luggage, a restaurant on O'Connell Street that takes group bookings. For products, the hook is the object in the first second, built from your own photographs, with the offer readable before the viewer scrolls on.
The same week matters to residents. A café on the road out to Adare might want locals to know it is open as usual, or a shop in Castletroy might offer delivery while the roads are busy. A resident cut uses different wording and a different end card, and we keep claims about traffic or road closures out unless the council has published them.
One offer, written for both sides of the Atlantic
A golf visitor from Ohio and one from Stockholm read the same ad differently. For the United States we can write a variant in American English, with euro prices stated clearly and no promise about exchange rates; for continental Europe, plainer English, or a version in a language your team can support after the click. Each variant keeps the same images, so only the words change.
Between phases, your team or agency shares which opening held attention in your ad account, and we adjust the next phase from that report rather than promising results in advance. The quote lists each phase, its variants and its formats, so the plan for the year is clear before the first ad runs.
Fictional concept created with AI
In pictures
Catalog demonstration
See the production approach
English, adaptable to your language
Plan the details
Can we mention the Ryder Cup in our ads?
That depends on how you use the name and on the rules of the organisers and the platforms. We prepare a version that does not need the name, and a named version only if your legal adviser approves the wording.
Can you show golfers using our product?
Only from photographs you own, with the consent of the people in them. We do not generate golfers or players who could be mistaken for real competitors.
When should a Limerick business start?
Early enough that the first phase runs while visitors are still booking. Tell us your booking window or stock dates and we plan the phases backwards from them.
Can the ads keep running after September 2027?
The first phase, which introduces your place or product without reference to the week, can keep running. The in-week cut is dated by design, and we name each file so it can be retired cleanly.
Start with your images
Send us your photos, brand files and the dates your bookings or stock need to move, and we will propose the phases.